Film
Film
When South African radio DJ legend Gareth Cliff decided to quit his job at 5FM (South Africa’s most popular Radio station), we were tasked to help launch his new #UnRadio streaming service for the social media behemoth, WeChat. We kicked off with a TVC that shows Gareth seeking counselling after years of censorship. The premise is simple. With WeChat, he's free to say, do and connect with anyone he wants.